National Preparedness Month is Touted by Government Months in Advance of Actual Event

The “Ready” Campaign is busy preparing its members for their most important annual event. Coalition members are being contacted and numerous events and initiatives are being planned. The important event everyone is all worked up about; National Preparedness Month. A record 1800 coalition members will all work together to host over 1000 separate, smaller events. The way the government is publicizing for the event, you’d assume we were in the middle of National Preparedness Month. In fact, National Preparedness Month isn’t until September (www.ready.gov). So why all the pre-planning, advertising, and excitement? What exactly is National Preparedness Month and why is the government trying so hard to promote its message to everyone in the country?

Sponsored by the U.S. Department of Homeland Security, the nationwide effort urges Americans to look for simple ways to prepare for unexpected emergencies in their homes, schools, or offices. The stated goal of the program is to “raise public awareness as to the importance of preparing for emergencies”. Special importance is focused on family preparedness and the valuable role an individual can play in helping those who are not prepared. It seems even the government can’t overstate the importance of having a quality home survival kit. Even basic items such as emergency water or emergency food can be overlooked and completely forgotten. It’s in times like these that the government needs to step in and take matters into its own hands. One way it does this is through its grassroots effort “Citizen Corps”, which helps locals receive emergency response training, practice in community exercises, and train to become first responders (www.dhs.gov). It seems that the government has finally come to understand the truly life-saving benefits of preparation and of passing that message on to others.

This is one thing we can relate to very easily. This has been our mission statement for over 25 years. Based in California, we have a front row view anytime Mother Nature decides to put on one of her various shows. From drought to avalanche, flash flood to earthquake, we’ve learned from experience that the only way to deal with these unexpected events is to prepare for them in advance. Helping you do this is our company’s goal. Operating with an onsite warehouse not only allows us to compile a huge stock of basic supplies such as emergency food and emergency water, but also allows us to create the most comprehensive emergency kits in the business. Our home survival kits are specially designed and constructed by experts in disaster preparedness and contain all of the emergency supplies you’ll need to deal with the many situations that confront you after a natural disaster or emergency strikes.

By Jon Stoll
QuakeKare Press
March 20th 2008

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